Tag Archivesself serve frozen yogurt

You Can Be Your Own Boss With Yogurtini Self Serve Frozen Yogurt Franchise According to the Miami Herald!

The Miami Heral

The Miami Herald

 

You Can Be Your Own Boss With Yogurtini Self Serve Frozen Yogurt Franchise According to the Miami Herald!

 

Franchise opportunities are growing in South Florida, allowing new business owners to build on the strength of a proven brand.

“Folks underestimate themselves — with the great training they get in the corporate world, they are in a position to run their own business,” he said. “They don’t know it, but they come with a skill set. As long as they bring the same focus and attention into something that is of great interest to them, it gives them the tools to be successful in their own small company.”

To be sure, prospective franchisees should also do their due diligence and examine the company, including its track record, business model, competition, training and support, and reasons for choosing South Florida, Peña said.

South Florida entrepreneur Emilio Braun spent two years looking for a franchising opportunity in South Florida, before settling on frozen yogurt.

After researching various brands, he signed a master franchise development contract with Tempe, Ariz.-based Yogurtini, for Miami-Dade and Broward counties.

He and his brother, Javier, opened their first shop in Coral Springs about five months ago, another in Davie last month, and plan a third in Kendall, which will open in March. In all, they hope to open at least 10 within five years.

The brothers, who have businesses in industries such as television and real estate, sold their 80 mobile phone stores in Mexico and funded the yogurt shops with their own capital.

They decided that franchising was their next best bet.

“When I started doing research, I saw that competition is very high in the States, so if you don’t do it the right way you are going to go out of business very quickly,” Emilio Braun said.

Franchise rules that govern everything from the size of the space to the type of sound system installed end up being advantageous in the long run, he said, allowing him to “compete in a saturated market.”

“I have support from the franchiser in marketing, in publicity, in operations. We do a conference call every two weeks to see how things are going, and they come and visit every month or two,” said Braun, 37. “So that is the price you are paying. I believe it is worth it.”

Nevertheless, franchising is not for everyone. Starting your own business without the constraints and costs of buying a franchise is far more appealing for some entrepreneurs.

“You don’t have to pay for a mentor if you find the right one,” said Todd Fener, who lives in Key Biscayne and owns four coin laundries. He found his own mentor in John O’Brien, a Fort Lauderdale entrepreneur who owns 17 coin laundries.

For many, the biggest hurdle to opening a franchise remains access to credit, Caldeira said. Loans guaranteed by the Small Business Administration, once considered the last resort, have become the first option, he said.

In fact, the SBA has guaranteed more than 500 loans during the past six years, totaling $242.3 million, for franchisees south of Orlando, said Althea Harris, assistant district director of marketing and outreach at the SBA office in Miami.

“In many cases, it is easier to get a franchise financed than other businesses,” Peña said, citing franchiser financing and the possibility of using your own retirement funds.

Pein, for example, was able to finance her first 7-Eleven franchise by taking out a $200,000 loan with Citibank, which, at the time, had an arrangement with the company.

Read full article here: http://www.miamiherald.com/2012/02/19/2650495_p2/you-can-be-the-boss-for-a-price.html#storylink=cpy

About Yogurtini, and YHI, Inc ®:

Created by Tempe, AZ natives and sisters, Natasha Nelson and Chelsey NelsonYogurtini® Self-Serve offers up to 16 rotating healthy and fat-free frozen yogurt flavors and over 70 toppings. Yogurtini® only serves real yogurt that contains live and active cultures approved by the National Yogurt Association.  The popularity of Yogurtini® and the brand has been recognized consistently by customers and the press in its native Arizona, where readers recently voted Yogurtini® as “Favorite Place to Chill” in 944 Magazine and “Best Sweet Spot” in College Affair Magazine. The accelerated growth of the franchise has been recognized by the national press including Fox Business NewsThe Wall Street Journal and Inc. Magazine. Yogurtini® boasts having some of the most knowledgeable yogurt innovators in the industry. Yogurtini’s top quality, taste, original flavors, and extensive toppings have been praised by the masses.

Yogurtini® keeps in touch with its customers through its social networking program. http://www.facebook.com/yogurtini or follow us on Twitter athttp://twitter.com/yogurtini. For more information on Yogurtini® visitwww.yogurtini.com. YHI, Inc is the franchise development company for Yogurtini. To learn more about being awarded a Yogurtini franchise visit www.yogurtini.com/franchise . Yogurtini is now offering frozen yogurt franchise area development agreements. Additional Yogurtini franchises are currently under construction and development in Florida, Colorado, Nebraska, Arizona, Kansas, South Carolina, New Jersey, New York, Virginia and Missouri.

Yogurtini Self-Serve Franchise Owner Featured In The Denver Post!

Franchise owner, Jen Cochran Lone Tree, CO Yogurtini Self-Serve was recently interviewed by The Denver Post.

Business Focus: Yogurtini, Lone Tree

Self-serving up a healthy treat

 

 

 

Owner Jennifer Cochran stands in front of the self-serve dispensers. Photo by Steve Shultz, YourHub

How did you get involved in this business? After visiting a self-serve frozen yogurt shop in Indianapolis two years ago, we decided it would be a perfect fit for the Lone Tree area. We began researching franchises, and Yogurtini was the perfect fit for us. We chose Yogurtini because of the great tasting yogurt, and the colors and ambience.

What distinguishes you from other businesses in your category? Yogurtini self-serve offers more flavors and more toppings than any other self-serve yogurt shop. We have a premium product: nonfat and low-fat real frozen yogurt with more live and active cultures than the National Yogurt Association requires. We always offer one non-dairy and one no-sugar added option. Because you “serve yo self” at Yogurtini, you are in control. One can serve up as much or as little as they’d like and simply pay by the ounce. We are always introducing new and exciting flavors like Maple Bacon Donut, Caramel Macchiato, Blueberry Muffin or Green Tea Tartini. We also have more than 85 toppings so you can swirl up something new and exciting every time you come in. We also feature a “Flavortini” board. A Flavortini is an enticing combination of Yogurtini frozen yogurt and toppings that taste great together. We encourage our customers to create and share their own ideas.

What do you like best about your line of work? I enjoy the daily interaction with customers and the flexibility in owning a business. Since I have two children involved in many activities, the flexibility is important to our family.

What is your business’ biggest challenge? There is a lot of competition in the frozen dessert category. Our product is premium and healthy and we do our best to get that message out to everyone. Since people who live in Lone Tree tend to keep active and are health conscious, they appreciate that Yogurtini self-serve offers a healthy treat. In addition, during the cold weather months, a frozen treat isn’t always at top of mind. We try to keep reminding everyone how delicious our yogurt is and entice people with new flavors and specials.

Something people might be surprised to learn about you or your business: Yogurtini offers fundraisers for schools, clubs, church groups, charities, sports clubs/teams and PTO organizations. Yogurtini Lone Tree is willing to donate 20 percent to any organization hosting a fundraising night. Yogurtini also hosts birthday parties, with the birthday girl/boy getting their yogurt for free. Also, Yogurtini offers a reusable stainless steel container for to-go patrons. It comes with a lifetime 10 percent discount, and the first fill is free.

About Yogurtini, and YHI, Inc ®:

Created by Tempe, AZ natives and sisters, Natasha Nelson and Chelsey Nelson, Yogurtini® Self-Serve offers up to 16 rotating healthy and fat-free frozen yogurt flavors and over 70 toppings. Yogurtini® only serves real yogurt that contains live and active cultures approved by the National Yogurt Association.  The popularity of Yogurtini® and the brand has been recognized consistently by customers and the press in its native Arizona, where readers recently voted Yogurtini® as “Favorite Place to Chill” in 944 Magazine and “Best Sweet Spot” in College Affair Magazine. The accelerated growth of the franchise has been recognized by the national press including Fox Business News, The Wall Street Journal and Inc. Magazine. Yogurtini® boasts having some of the most knowledgeable yogurt innovators in the industry. Yogurtini’s top quality, taste, original flavors, and extensive toppings have been praised by the masses.

Yogurtini® keeps in touch with its customers through its social networking program. http://www.facebook.com/yogurtini or follow us on Twitter athttp://twitter.com/yogurtini. For more information on Yogurtini® visit www.yogurtini.com. YHI, Inc is the franchise development company for Yogurtini. To learn more about being awarded a Yogurtini franchise visit  www.yogurtini.com/franchise . Yogurtini is now offering frozen yogurt franchise area development agreements. Additional Yogurtini franchises are currently under construction and development in Florida, Colorado, Nebraska, Arizona, Kansas, South Carolina, New Jersey, New York, Virginia and Missouri.

Arizona’s KMLE 108 Listeners Vote Yogurtini Self-Serve the “Best Frozen Yogurt”

Thanks to the KMLE listeners who voted Yogurtini Self-Serve for “Best Frozen Yogurt”! You can see the results on their site here. Willy and Andrea from the morning show came out today to meet their listeners at the Yogurtini in Tempe.

Andrea from KMLE 108

Willy and the KMLE team Yogurtini

 

About Yogurtini, and YHI, Inc ®:

Created by Tempe, AZ natives and sisters, Natasha Nelson and Chelsey NelsonYogurtini® Self-Serve offers up to 16 rotating healthy and fat-free frozen yogurt flavors and over 70 toppings. Yogurtini® only serves real yogurt that contains live and active cultures approved by the National Yogurt Association.  The popularity of Yogurtini® and the brand has been recognized consistently by customers and the press in its native Arizona, where readers recently voted Yogurtini® as “Favorite Place to Chill” in 944 Magazine and “Best Sweet Spot” in College Affair Magazine. The accelerated growth of the franchise has been recognized by the national press including Fox Business NewsThe Wall Street Journal and Inc. Magazine. Yogurtini® boasts having some of the most knowledgeable yogurt innovators in the industry. Yogurtini’s top quality, taste, original flavors, and extensive toppings have been praised by the masses.

Yogurtini® keeps in touch with its customers through its social networking program. http://www.facebook.com/yogurtini or follow us on Twitter athttp://twitter.com/yogurtini. For more information on Yogurtini® visitwww.yogurtini.com. YHI, Inc is the franchise development company for Yogurtini. To learn more about being awarded a Yogurtini franchise visit  www.yogurtini.com/franchise . Yogurtini is now offering frozen yogurt franchise area development agreements. Additional Yogurtini franchises are currently under construction and development in Florida, Colorado, Nebraska, Arizona, Kansas, Virginia and Missouri.

 

Yogurtini Self-Serve Frozen Yogurt Franchise Featured in the Wall Street Journal

Yogurtini is making the news again, this time in the Wall Street Journal!

Yogurt Chains Give Power to the People

By JAIME LEVY PESSIN

A growing number of frozen-yogurt chains are trying a new strategy to keep business hot in a cool economy: do it yourself.

Some new chains—and some of the biggest existing ones—are letting customers portion out their own dessert, add toppings and then pay by the ounce. The idea: Snackers are lured in by the expanded choices the stores offer—and may end up digging deeper than they would otherwise.

“People are doing things on their own that they wouldn’t feel comfortable asking someone behind the counter to do,” says Tim Casey, CEO of Mrs. Fields Famous Brands LLC, parent of industry leader TCBY, which is on target to open nearly 100 self-serve stores this year.

With weight-based pricing, the average self-serve ticket is $6.32, compared with $5.61 at a traditional store, says a TCBY spokeswoman.

Of the 71 frozen-dessert franchises tracked by research firm FRANdata, at least 17 have self-serve options. All of those chains opened in the past five years. For TCBY, the growth in self-serve is coming as traditional shops shut down. The chain closed 33 stores in 2010, and will shut 11 more this year, says Mr. Casey.

Why the new focus? People want the freedom that self-serve brings, he says: “If calories are an issue or budget is an issue, they’re in control.”

Make-your-own also eliminates waiting for employees to handle each order, says Natasha Nelson, co-founder of self-serve chain Yogurtini, of Tempe, Ariz. “The lines are out the door at night, and the lines move quickly,” she says.

What’s more, Yogurtini shops generally need just two employees to cover a shift, keeping labor costs relatively low, Ms. Nelson says.

Yogurtini Self-Serve Frozen Yogurt Franchise Featured in the Wall Street Journal

Do-it-yourself does have drawbacks. For one thing, it can mean higher start-up costs for franchisees. FRANdata estimates the initial investment at about $277,000 to $521,000, compared with about $234,000 to $482,000 for a full-service shop. A large chunk of that comes from yogurt machines. They can can cost $15,000 apiece, and self-serve shops often offer more flavors than traditional stores.

Another major expense is space. With customers moving around the stores to get what they want, self-serve shops need 1,325 to 3,700 square feet, compared with 900 to 1,225 for counter-service models, FRANdata says.

Edith Wiseman, FRANdata’s vice president of client solutions, says sticker shock may end the trend. Snackers love all the choices, she says. But “humans aren’t known for self-control, so after loading up on toppings, the price shocks many consumers.”

Ms. Pessin is a writer in New York. She can be reached at [email protected].

 

About Yogurtini ®, and YHI, Inc:

Created by Tempe, AZ natives and sisters, Natasha and Chelsey Nelson, Yogurtini® Self-Serve offers up to 16 rotating healthy and fat-free frozen yogurt flavors and over 70 toppings. Yogurtini® only serves real yogurt that contains live and active cultures approved by the National Yogurt Association. The popularity of Yogurtini® and the brand has been recognized consistently by customers and the press in its native Arizona, where readers recently voted Yogurtini® as “Favorite Place to Chill” in 944 Magazine and “Best Sweet Spot” in College Affair Magazine. Yogurtini® was also nominated for “Best Frozen Yogurt” by The Phoenix New Times. Yogurtini® boasts having some of the most knowledgeable yogurt innovators in the industry. Yogurtini’s top quality, taste, original flavors, and extensive toppings have been praised by the masses. For media inquiries please contact Orange County Public Relations agency,www.nnpublicrelations.com

Yogurtini® keeps in touch with its customers through its social networking program including www.facebook.com . Or follow us on Twitter athttp://twitter.com/yogurtini .For more information on Yogurtini® visitwww.yogurtini.com.

YHI, Inc is the franchise development company for Yogurtini. To learn more about being awarded a Yogurtini franchise visit www.yogurtini.com/franchise . Additional Yogurtini franchises are currently under construction and development in Florida, Colorado, Arizona and Missouri.

Thinking of buying a self-serve frozen yogurt franchise? Bloomberg has a great video posted here on buying a franchise.

Bloomberg News

Bloomberg News on Franchising

 

Have you thought about buying a franchise? Considering buying a self-serve frozen yogurt franchise? The pros and cons of going out on your own or going with an established brand and franchise? I think Bloomberg News did a great video segment about just these questions.

Bloomberg on Franchising

About Yogurtini®:

Created by Tempe, AZ natives and sisters, Natasha and Chelsey Nelson,Yogurtini® Self-Serve offers up to 16 rotating healthy and fat-free frozen yogurt flavors and over 70 toppings. Yogurtini® only serves real yogurt that contains live and active cultures approved by the National Yogurt Association. The popularity of Yogurtini® and the brand has been recognized consistently by customers and the press in its native Arizona, where readers recently voted Yogurtini® as “Favorite Place to Chill” in 944 Magazine and “Best Sweet Spot” in College Affair Magazine. Yogurtini® was also nominated for “Best Frozen Yogurt” by The Phoenix New Times. Yogurtini® boasts having some of the most knowledgeable yogurt innovators in the industry. Yogurtini®’s top quality, taste, original flavors, and extensive toppings have been praised by the masses.

FOR MORE INFO ON BEING AWARDED A YOGURTINI FRANCHISE PLEASE VISIThttp://www.yogurtini.com/franchise/

Yogurtini® keeps in touch with its customers through its social networking program. www.facebook.com/yogurtini , www.myspace.com/yogurtini or follow us on Twitter at http://twitter.com/yogurtini.