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Yogurtini co-founder interviewed by NFIB about her growing self serve frozen yogurt franchise during a personal crisis

Yogurtini self serve frozen yogurt franchise co-founder was recently interviewed on how her sister and her grew their frozen yogurt business during a personal crisis. To listen to the podcast visit here.

 

Yogurtini self serve frozen yogurt

NFIB podcast

 

 

About Yogurtini® and YHI, Inc.

Yogurtini® Self-Serve, originally created in 2008 by sisters Natasha Nelson and Chelsey Nelson in Tempe, AZ., Yogurtini® Self-Serve has become one of the fastest growing franchise companies in the frozen dessert sector. The popularity of the brand stems from its’ superior product, the sophisticated décor, ambiance and extensive marketing by YHI. Yogurtini® offers up to 16 rotating healthy and fat-free frozen yogurt flavors and over 70 toppings. Yogurtini® is a premium product and only serves real yogurt that contains live and active cultures approved by the National Yogurt Association.

In July of 2009 YHI, Inc. was formed by the Nelson sisters. With the unification of a diverse team of experts in the area of finance, marketing, construction, operations and product development, YHI was determined and prepared to create a successful franchise on a national level.

The Yogurtini® Franchise Disclosure Document (FDD) was completed in October of 2009 and the first franchise location was sold in November of 2009 and opened in Phoenix, AZ. in June of 2010. The second and third locations opened in July and August of 2010 in Kansas City, MO. Since formation and without any outside capital, YHI has averaged opening one store a month. By the end of 2012, YHI will have over 20 stores open across the country. Yogurtini® has signed area development agreements in Southern Florida and additional franchises are currently under construction and development in Colorado, Nebraska, Arizona, Kansas, Florida, Nebraska, Virginia and Missouri.

Yogurtini® boasts having some of the most knowledgeable yogurt innovators in the industry. Yogurtini’s top quality, taste, original flavors, and extensive toppings have been praised by the masses. Recently readers of 944 Magazine voted Yogurtini® as “Favorite Place to Chill” in 944 Magazine and “Best Sweet Spot” in College Affair Magazine. Yogurtini® boasts having some of the most knowledgeable yogurt innovators in the industry. The popularity of the Yogurtini® brand and the accelerated growth of the franchise has been recognized by the national press including Fox Business News, The Wall Street Journal and Inc. Magazine.

Yogurtini® keeps in touch with its customers through its social networking program.http://www.facebook.com/yogurtini, http://www.myspace.com/yogurtini or follow us on Twitter athttp://twitter.com/yogurtini . For more information on Yogurtini® visit www.yogurtini.com. YHI, Inc is the franchise development company for Yogurtini. To learn more about being awarded a Yogurtini franchise visit www.yogurtini.com/franchise.

Yogurtini Founder Blazes The Way For Young Entrepreneurs

1) You founded self-serving frozen yogurt company Yogurtini – what drew you to this unusual niche market?

My sister and I have been frozen yogurt fanatics since we were kids. We were both living in CA but in different cities, we were always visiting different yogurt shops and texting each other when we would find a new flavor we liked. When we would return home to Arizona to visit family and friends we were not satisfied with the choices we had. We had the same idea at the same time, which we often do. So, I wrote up a business plan, we started researching, became yogurt experts after a year and Yogurtini was launched.

Yogurtini Founder Blazes The Way For Young Entrepreneurs

Read more Q&A here: http://www.retireat21.com/interview/natasha-nelson